Innovator, the trendsetter

金暎世教授是一位世界顶级的工业设计大师,他通过自己的设计将韩国的产品推向了世界。他设计的产品曾多次获得业内最高奖项的美国IDEA金、银奖(此奖项被誉为设计界的奥斯卡奖)。他设计的iRiver硬盘式MP3被比尔·盖茨盛赞为未来数码生活的代表。

在本书中,作者将自己多年的设计理念及创新思想总结成39种设计思维,用浅显易懂的方式介绍给读者。正如作者所说,“我希望能够通过这本书,将我多年的工作经验以及创新的秘诀传达给每一个新时代的年轻人,不只是在设计界。”

“本书不仅蕴含着丰富的设计哲理和很多设计师必需的知识,也体现了作者面对命运的挑战奋斗不屈的精神。”清华大学工业设计系蔡军教授称赞本书是中国青年设计师们的金矿。






Content


1. Design is imagination

2. Design is visualizing

3. Design is Making Difference

4. Design is creating new use of technologies

5. Design is understanding the needs of real world

6. Design is thinking differently

7. Design is Inventing

8. Design is getting paid for what you enjoy doing

9. Design is making ourselves feel good

10. Design Is Communicating

11. Design is making comfortable spaces

12. Design is Selling Confidence

13. Design is entertaining life

14. Design is Forecasting

15. Design is finding solution

16. Design is Following Designer"s intension

17. Design is pleasing people

18. Design is creating identity

19. Design is making convenient tools

20. Design is appealing to housewives

21. Design Is Protecting Ideas

22. Design is Making Profit

23. Design is making life easier

24. Design is saving lives

25. Design is helping other people

26. Design is making things look better

27. Design is negotiating

28. Design is compromising

29. Design is like shooting for a movint target

30. Design is finding better ways doing the same thing

31. Design Is Loving Others

32. Design is so complicated that some people don"t really know how hard it is

33. Design is emotional logic

34. Design is knowing how to save costs

35. Design is combining more functions

36. Design is making job opportunity

37. Design is inspiring

38. Design is organizing things

39. Design is making change